Kmart Plays with Oronyms in Hilarious New Commercial: Ship My Pants

With my new/current job, I’ve gotten to work on a variety of projects for a few different stores. Sears HC actually owns several brands, in addition to the Sears line – there’s also Craftsman, Kenmore, Land’s End, and Kmart.

Though I’ve had a chance to work within several different sites, the majority of the work that I do most days involves Kmart. And it so happens that today, I got wind of a pretty funny commercial that Kmart just launched:

This got a genuine LOL out of me, and it seems like it’s poised to do really well via Twitter and Facebook (the little kid cracks me up, every single time).

//Edit: A little more about juncture and oronyms. Now if you’ll excuse me, I need to get some ice cream before I get back on board my pirate ship.

Related:
Don’t Shit Your Pants: A Survival Horror Game

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