Bus Driver Gets Surprised by Flash Mob on His Birthday
Mukhtar is a bus driver in Copenhagen. On his birthday, a flash mob surprised him while he was driving his route. I dare you to watch this video and not get a little teared up.
I was a bit torn about posting this. Turns out, this was a viral video that’s part of a campaign for Arriva, one of Europe’s largest transportation services. Does the fact that this was made as an intentional promotion take away from the video’s awesomeness? Does it make the experience any less genuine?
I originally thought that the campaign/promotion part cheapened the video. But now… it just strikes me as a really creative, really well executed marketing campaign. The happiness that Mukhtar exudes in the video is hard to take issue with. I guess all viral campaigns should bring about this much happiness…
[via MetaFilter]

This Post Has 0 Comments