Car Insurance Ad Encourages Drivers to Stop and Text

This cracks me up to no end. I don’t think the Marketing Boys at Insure One thought this ad campaign all the way through.

I first saw an instance of this ad on a bus, a few weeks ago. I couldn’t get my camera out in time and was bummed I missed my chance. Over the weekend, we happened to be driving down Fullerton and pulled in right behind this bus. SO happy I could get a pic for the blog.

You have to wonder – are the drivers texting to that number basically red flagging themselves?

My god, this ad looks like it came straight out of a Simpsons episode (Run, Don’t Walk, to Larry’s Cane Store).

My sense is that more than one CTA bus is sporting this ad on its rear. I wonder if there’s been an uptick in collisions recently…

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