Sherwin Williams: Cover the Earth

Over the last two weeks, Liz and I had occasion to visit many, many Sherwin-Williams stores. For our final week of working on the basement, we had to track down all manner of things: a patch to fix concrete cracks that had a short cure time, a cleaner/degreaser, and the actual epoxy itself.

We were looking for something a bit more industrial-strength, and learned the difference between a regular Sherwin-Williams Paint Store vs a Sherwin-Williams Commercial Paint store.

Each time we visited a new location, I couldn’t help but just gawk at the company’s logo and tagline: “Cover the Earth.”

On first seeing it, I laughed. It struck me as such a sinister kind of thing to display. I get its ambition and reach, but the whole feel of it left me with a kind of super-villain vibe.

Doing a quick search online, it seems I’m not alone in this thought.

All this said – I experienced some of the most amazing customer service I’ve had from a brick and mortar store. As far as knowledgeable, friendly folks… every person at every store was fantastic. Nearly everyone I spoke with was patient, indulgent with their time, and quick to provide advice on what they knew (and suggestions for other resources, when they didn’t know something firsthand).

Basement Painting is Dangerous Work
The Cornerstone to Planet Earth
Prepping the Beadboard with a Gallon of Spilled Paint

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